SLUT gag sells merchandise
September 18, 2007
SEATTLE — Officially, it’s the South Lake Union Streetcar. But in the neighborhood where the new line runs, it’s called the South Lake Union Trolley – or, the SLUT.
At Kapow! Coffee, a shop in the old Cascade neighborhood, 100 T-shirts bearing the words “Ride the SLUT” sold out in days, and another 100 are on order.
“We’re welcoming the SLUT into the neighborhood,” said Jerry Johnson, 29, a part-time barista.
Some claim – incorrectly, according to representatives of Vulcan Inc., the company that is developing the area – that South Lake Union Trolley was the original name and was changed when officials realized the acronym.
The $50.5 million project should be completed with streetcars running in December. Underlying the lighthearted opposition, however, is resentment over changes in the old working-class neighborhood.
“There was a meeting with representatives from the city several years ago,” Johnson recalled.
“They asked us, ‘What we could do for you?’ Most people raised their hands and said, ‘Affordable housing,'” he said. “Then the people from the city huddled together – ‘whisper, whisper, whisper,’ – and they said, ‘How about a trolley?'”
Since then, Cascade has been ignored in Vulcan brochures that lump it in with Denny Park and Denny Triangle under the term South Lake Union. With the streetcar, said Don Clifton, a Cascade resident, “We learned how fun it is to change the name of things.”