Great — Cuffs got their $94. Was it really worth the debate?

If you disagree with a cause, sometimes it’s best to just give them their money and avoid publicity. Cuffs wants publicity, and $94 won’t buy a whole lot of that. But causing a huge debate works perfectly.

Giving Cuffs their $94 a month ago would have been a non-issue. They would have gone on their way. Instead, by dragging it out, Cuffs has received unmeasurable free coverage in the Daily. Sometimes the best way to deal with something is to not cause any sort of conflict.

Russell Graves

Senior

Computer Engineer