The legendary “voice of the Cyclones,” Pete Taylor, died at 12:30 p.m. Wednesday at University Hospitals in Iowa City.

Taylor, 57, was the radio voice of Iowa State football and basketball for 33 years.

Taylor had been an associate athletic director at Iowa State for the past seven years and also worked with the Cyclone Club. He joined the ISU athletic department in 1990 as the director of fund raising.

University spokesman Tom Kroeschell said Taylor had been taken to the hospital Tuesday. Taylor died from a brain hemorrhage following surgery to treat complications from a stroke.

Taylor missed Iowa State’s game at Texas A&M Feb. 19 because he was suffering from migraine headaches, but he did call the Cyclones’ next three games.

A moment of silence was observed at the Wednesday night men’s basketball game vs. Missouri in memory of Taylor. The buzz of the lights in Hilton Coliseum was audible as a hush came over the 12,723 fans in attendance.

ISU athletic director Bruce Van De Velde said Taylor will be “greatly missed by the Cyclone family and all who knew him.”

“There’s an awful lot of shock and sorrow in our Cyclone family,” Van De Velde said. “It’s a very sad day for all of us and our prayers and condolences go out to Pete’s family and his wife Judy.”

Men’s basketball coach Larry Eustachy was visibly shaken following Wednesday night’s 71-55 victory over Missouri.

With a glazed look in his eyes, Eustachy answered two questions about Taylor before asking to talk about the game itself. “I’ve lost the greatest friend a guy could have and nothing can take his place.”

The fifth year head coach said he was able to visit Taylor Tuesday before he passed away. “I got to make peace with Pete at the hospital,” Eustachy said. “He wasn’t conscious, but I know he heard me.”

Van De Velde said he thinks Taylor “will be a Cyclone tradition forever.”

“Pete’s voice will always conjure up great memories for Cyclone fans everywhere,” he said. “Thousands of people have witnessed Iowa State athletics through Pete’s eyes and through Pete’s voice. His voice was instantly recognizable. Pete was a great play-by-play person with tremendous talent. Pete Taylor was Cyclone athletics.”

Before joining the Iowa State staff, Taylor spent 23 years as sports director at KCCI-TV Channel 8 in Des Moines. He was named sportscaster of the year in Iowa four times.

Dave Busiek, news director for KCCI, anchored alongside Taylor in the 1980s. “We’re all in shock here at KCCI,” he said. “Many of us worked with Pete for a long time. He was a professional, a great guy and a friend. We’ll miss him.”

Kevin Cooney, news anchor for KCCI, worked with Taylor at KCCI for 20 years. “Pete was probably the best friend I had in television,” Cooney said. “He really gave me my start. It’s a huge loss both personally and professionally.”

Cooney described Taylor as “an absolutely wonderful human being” and “someone who was very receptive to new ideas.”

Taylor, a 1967 University of Iowa graduate, is survived by his wife, Judy, and two grown children, Jill and David.

—The Associated Press contributed to this article.