The feminist movement of the 1960s, complete with fictional “bra-burning,” is long over. However, two authors say women today have developed ways of transforming elements of pop culture into means of feminist expression.

“Many of the historic ideas about feminism and pop culture have been revolutionized,” says Jennifer Baumgardner, co-author of “Manifesta: Young Women, Feminism, and the Future.” “Instead of just standing outside and critiquing pop culture, we’re jumping in and creating culture,” Baumgardner says.

Jennifer Baumgardner and Amy Richards, co-authors of “Manifesta: Young Women, Feminism, and the Future,” will be presenting a lecture titled “Braless Banshees vs. Brainless Barbies: Feminism Today” Wednesday at 3 p.m. in the Campanile Room of the Memorial Union.

“I think it’s wonderful they are coming to Iowa State,” says Jill Bystydzienski, coordinator of the lecture, which is part of Iowa State’s Women’s History Month celebration. “A lot of young women and men will be able to relate to them.”

Baumgardner and Richards will focus on younger women, the diversity of feminism in today’s society and how it relates to pop culture, says Bystydzienski, professor of liberal arts and sciences.

“In the past, feminists criticized pop culture because of the negative ways it portrayed feminism,” she says. “However, in this generation, many feminist activists are engaging in the pop culture to relay their messages to the world.”

Baumgardner says she and Richards will expand on the history of feminism and feminist politics.

They will also address how pop culture — which includes movies, music and publications — is one of the major avenues in which the principles of feminism are conveyed today.

Raised in a feminist family including four girls, the author says family members were always discussing opportunities for girls and women in the world, but never really used the word “feminism.”

“I learned about feminism at a young age,” she says.

Baumgardner says her older sister’s teenage pregnancy, which ended in an abortion, was the key incident that helped her realize she was a feminist.

Richards, who was raised by a single mother, says she did not start using the word “feminism” until later in her life. She says a natural feminist value system was created in her family.

Baumgardner and Richards were featured on “Oprah” last year. Baumgardner says Oprah is an excellent role model for feminist women.

“Oprah is a huge example of feminism in our culture,” Baumgardner says. “While on her show we were able to see one aspect of pop culture from the inside.”