KURE Profile: Jennifer “Lola” Gay

Adam Jonas

The DJ: Jennifer Gay, KURE world music director.

The Show: “World Music with Lola,” Sundays from 2 to 4 p.m. on 88.5 FM KURE. In spring semester of ’99, the show was known as “Lola’s Latin Love Show.”

“Last semester I was only doing Latin music,” she said “But this semester I just took on the position of the world music director.”

Hence the name change.

Background: “I first started radio at my undergraduate university, in Durango, Colorado and really, really loved doing the show,” she said. “I did news programming and some music directing there as well. I was really craving that when I got here for graduate school.”

Gay acquired an interest in Latin and world music through traveling.

“I lived in Mexico and traveled around Central America,” she said. “My most recent project and passion is Cuba. Actually, I’m centering all of my studies around Cuba, and I’ll be going there in January.”

Favorite Band: Buena Vista Social Club.

“They’re all the rage. They just won a Grammy and they were on tour,” Gay said.

She describes their most recent album as “fantastic.”

“It’s music that would have been forgotten if they hadn’t got this CD together. The lead singer was shining shoes before, and not many of them were in music anymore, and if they were, they weren’t very celebrated,” she said. “There’s even a documentary about it.”

Embarrassing moment: “The first time I started there I didn’t know the sound board very well,” Gay said.

She explained a time when she was cueing up the next song and she thought she had pushed the “cue” button on the sound board, which allows the DJ to play music without it broadcasting over the air.

“That wasn’t the case,” she said. “Everybody was listening to two songs going at once.”

A KURE dilemma: This semester is Gay’s final one at KURE and the station will need a new world music director.

“That means that we’re not going to have any more world music coming in unless somebody brave takes on the position,” Gay said. “It’s not that much of a time commitmen,t and it’s really rewarding, and it’s also really a great experience.”

Anyone interested in getting involved can stop by KURE at 1199 Friley Hall or call 294-9292.