A Talk that isn’t cheap
March 29, 1999
For three-time Grammy award winners DC Talk, past achievements and ambitions have never been an indication of future ventures.
During its 10-year existence, the band’s sound has switched from hip-hop to grunge to hard rock, covering topics about relationships, racism and personal issues.
Throughout musical alterations, lifestyle changes and the production of one gold album, two platinum albums and two gold-certified long-form videos, the threesome has kept its mission firmly rooted in its desire to spread the Gospel of Jesus Christ.
“We’re very open about our Christian faith,” unofficial group leader Toby McKeehan said in a press release. “One of our goals is to encourage listeners to question themselves and to seek out truth.”
Due to DC Talk’s recent decision to leave its Christian label, Forefront, to sign with Virgin Records (Rolling Stones, Smashing Pumpkins), some fans and members of the Christian music industry have questioned DC Talk’s claim that its main goal is to “seek out truth.”
However, band member Kevin Max told Release magazine that the Virgin label is just a “carrier” for reaching the public.
“There was nobody in that infrastructure talking about changing what we do,” Max said. “It was quite the opposite; they realize that we carry a strong message, and to water that message down is to lose what we stand for, to take the foundation out from underneath us.”
Band member Michael Tait said the band’s decision to sign with a “secular” label has given the group a chance to share the gospel with more people.
“We used to have a saying,” Tait told Release. “‘If DC Talk crosses over, we are taking the cross with us.’ It was always our goal to try to find a secular counterpart to work alongside our Christian label to help get the message out there.”
So far, the group has remained true to its word.
The band’s latest release, “Supernatural,” has retained all the sounds and messages the group has developed over the years. Tait said the thing that makes this album a little different is that the group wrote “Supernatural” as a team.
“We learned to work together at a deeper level with this record,” Toby said. “This time we sat in a room together and wrote out the words, and that was hard. That’s the most vulnerable place you can possibly be, to throw out a lyric in front of other people — that’s tough.”
The group’s hard work paid off when the album was released on Sept. 22, 1998. Lately, the trio has been touring the United States, sharing its new music with the masses across America.
While headlining a national tour may be every band’s dream, many don’t realize this type of tour involves traveling in a cramped bus and living out of a suitcase for months away from home.
Leaving home has become an even bigger issue for Max and McKeehan because of new family additions. A little over a year ago, Max got married, and McKeehan and his wife Amanda recently had their first child.
“I wouldn’t leave home if I couldn’t point kids to God each night,” McKeehan told Release. “Art is important, art is nice, but … art is not enough for me to leave my house as much as I do. But the Gospel is.”
DC Talk will play Hilton Coliseum tonight at 7:30. Jennifer Knapp and The W’s will open. Tickets are $24 and are available at all Ticketmaster outlets.