From clubs to cupcakes: The Collegiate Women in Business president finds success in it all

Courtesy of Brooklyn Treinen

Brooklyn Treinen, a junior at Iowa State, is the president of Collegiate Women in Business, a business ambassador, peer mentor and has served as a Cyclone Aide.

Kirstie Martin

For Brooklyn Treinen, the Collegiate Women in Business changed her college career completely. 

Not only did it allow for Treinen, a junior at Iowa State, to expand her network, but now she gets to lead the organization as president.

“It has opened me up to new opportunities within the College of Business and Iowa State,” Treinen said. “I have met so many people through it.”

Treinen previously held two positions before this year as the young women in business volunteer coordinator and the public relations chair.

The official job description of the Collegiate Women in Business’ president is to be the liaison between the Ivy College of Business and the club.

“I also lead all the meetings and I’m in charge of recruitment, as well,” Treinen said. “I have also been running some of social media. It’s a variety of everything, but I am mostly the base of CWIB.”

Treinen was elected to be president this year by the other club members. 

“I didn’t even consider running for president until someone brought it up to me,” Treinen said. “Previously, I was OK with just getting a leadership position. This one kind of fell in my lap.”

Kayla Sanders, co-adviser of the Collegiate Women in Business, said Treinen caught her attention when she was the public relations chair on the executive team.

“She had a lot of really creative ideas no one had ever had before,” Sanders said. “She was a blast of creativity and excitement for the group.”

Treinen is originally from Marcus, a small town in northwest Iowa. She is currently pursuing a double major in supply chain management and marketing. However, Treinen didn’t even know she wanted to come to Iowa State until a campus visit. 

“I was really confused off the bat, I had no idea what I wanted in a school,” Treinen said. “When I came to Iowa State everyone was so open and welcoming, it was an environment I wanted to become a part of. I think I truly came here for the people and the atmosphere that they provide.”

Treinen is the oldest of three daughters and her father is an Iowa State alumni. 

Treinen said her mother, a marketing major and University of Northern Iowa graduate, was where she got the idea of majoring in marketing.

“I ended up pairing marketing with supply chain because I love the sales aspect of marketing,” Treinen said.

This summer, Treinen will be a corporate negotiations intern at Principal Financial Group in Des Moines where she will help negotiate contracts for the company. 

“For example, if a certain department is looking for a new system, we go out and search for several different types,” Treinen said. “We then will look at prices and see what is the best option for Principal.” 

While Treinen is excited and a bit nervous for her internship this summer, she said it is another great opportunity to help her figure out what she wants to do after graduation. 

“I have no idea what I want to do after I graduate, it changes all the time,” Treinen said. “I see myself going to Des Moines. I want to be at a company where I see an opportunity to move up within the company. I don’t want to have the same job for the rest of my life and have that be the best I can do. I want to see the potential to keep growing.”

Besides being president of the Collegiate Women in Business, Treinen is also a business ambassador and peer mentor. 

During the summer, Treinen was a Cyclone Aide. Through this position, Treinen lived in Ames and assisted with orientation every day from 7 a.m. to 10 p.m. 

“It was a really overwhelming summer, but I met some of the most amazing people,” Treinen said. 

Treinen got the opportunity to help ease students into the transition of becoming a Cyclone.

“It’s really neat to meet all those people to see the diversity,” Treinen said. “That’s still to this day my favorite thing about ISU, the people.”

Caroline Quinn, vice president of the Collegiate Women in Business, has known Treinen since they were Cyclone Aides together. Quinn said Treinen is one of her favorite people to work with. 

“When we were Cyclone Aides we would go to Caribou Coffee to start the day,” Quinn said. “We would take turns getting each other coffee. While one got the coffee, the other would go to our shift.”

Although she stays busy with activities, Treinen said she still tries to make time for her favorite hobby; baking. 

“I love to bake, but it’s a lot more expensive when you have to buy your own groceries,” Treinen said. “I started in high school and I actually had people end up ordering things from me. Cupcakes are my favorite thing to bake, but oddly enough I don’t actually like them.”

Sanders said she is still amazed at Treinen’s ability to have positive interaction and communication with others throughout all situations. 

“She shines when it comes to getting people’s buy-in and excitement,” Sanders said. “CWIB is a very active organization, the members have to believe they are getting something out of it, and that’s where she shines. She’s also just an overall fun person to be around.”

Treinen said the most important part of college is about the connections you make along the way.

“College is about meeting the people and making connections, and building yourself for the life you have always wanted to live. That really comes back to all the connections you make here at Iowa State,” Treinen said.