It is estimated more than 232,000 new cases of breast cancer will exist in 2013, according to the Susan G. Komen Breast Cancer Statistics.

Ames and ISU community health care providers made a Pink Glove Dance video in hopes to raise money to help fight against cancer. 

According to the Pink Glove Dance website, the Pink Glove Dance started in a hospital in Portland, Ore., as a fun way to raise awareness about the importance of early detection of breast cancer.

This year, the Pink Glove Dance fever struck Ames.

Health care workers from Mary Greeley, McFarland Clinic and Thielen Student Health Center partnered together to make their own Pink Glove Dance to “Beautiful” by One Direction.

The medical groups partnered with the ISU football team and Colleges Against Cancer to bring the community feel to campus.

“It was a great opportunity to spread the word about breast cancer awareness but also brings different groups together with the hospital and the clinic,” said Samantha Boyd, student health communications coordinator. “It was a great chance for the student body and the student community to be a part of the city of Ames community.”

Not only did the staff incorporate the ISU students, but they reached out to Ames High School as well. The Ames High Dance and Cheer coach choreographed the dance.

The message of the video is simple, encourage breast cancer awareness, said Jason Mortvedt, digital marketing communications coordinator at Mary Greeley Medical Center.

“We want to encourage women to do self-exams and get their mammograms,” Mortvedt said. “Early detection of breast cancer is so important and we really hope this video will have an impact.”

Mortvedt said they are blown away by the amount of support their Pink Glove Dance video is getting from the community, from people across the state and around the country.

“The video was even recently featured as Yahoo! Sports ‘Video of the Day,’” Mortvedt said.

The star of the video is Gretchen Zitterich, who Boyd said is a great example of what it means to wear the pink glove.

The top three videos will receive a cash donation to the charity of their choice. First place will receive $25,000, second place $10,000 and third place $5,000 to their respective charity.

The Mary Greeley Pink Glove Dance video has chosen the American Cancer Society as its charity.

“We wanted a charity with local connections, but in Ames, a lot of stuff is run through the Bliss Cancer Center that is through Mary Greeley,” Boyd said. “We know that they are making a big difference here in Ames, even if they are a national charity.”

The Mary Greeley Pink Glove Dance video is currently in third place and needs every vote, Boyd said. 

Participants can vote every day at the Pink Glove Dance website; voting closes on Nov. 8, so students, faculty and community members can use these last few days to not only vote for Mary Greeley Medical Center’s video, but vote for those who fight against breast cancer, Boyd said.

The original Pink Glove phenomenon did a sequel video, which involved more than 4,000 health care workers and breast cancer survivors from across the nation.

After overwhelming requests to be a part of the video, Medline hosted the 2011 Pink Glove Dance Competition. According to the Pink Glove Dance website, the competition consisted of 139 hospitals from coast to coast.