Lauv to give a sold-out performance at the M-Shop

Tana Gam-Ad

Stopping by the M-Shop on Saturday night is independent singer, songwriter, and producer Lauv. With over 20 million monthly listeners, over 300 million collective streams on Spotify and being chosen as one of the first four artists to be featured on the app’s RISE program (an emerging artist program), the 25-year-old artist is quickly rising in the ranks of music.

Hailing from San Francisco, CA, Lauv comes to us with a degree in music technology from New York University. During college, he focused on writing and producing songs for other artists rather than pursuing his naturally profound personal writing style. Recognizable hits by the artist include “No Promises” by Cheat Codes and Demi Lovato and “Boys” by Charli XCX. He is currently signed to publishing company, Prescription Songs.

In 2014, the artist released his well-known single “The Other” which rapidly overran the Internet. Feeling that the bluesy, song with indie-pop vibes was special to him, it was one he was not willing to give up to any other artist. The following year, he debuted with his EP called, “Lost in the Light”. More recently, he came back with what he calls a playlist rather than a full album titled, “I met you when I was 18” which includes well known songs “Paris in the Rain” and “I Like Me Better.”

Lauv couples his personally focused and intensely romantic lyrics with a combination of electronic-synth tones, jazzy guitar sounds, light beats, and expressive vocals in order to confidently reintroduce himself into the music world. Lauv draws inspiration for his relatable music from various sources including his own relationships, and movies.

As popular as his “playlist” has quickly become, proven by his songs topping various charts on Spotify and iTunes, he plans to add more songs to it in the following weeks.

Lauv just wrapped up a run of shows supporting Ed Sheeran in Asia, but before touring as Sheeran’s supporting act, Lauv headed his own mini-tour called “Late Nights, Deep Talks” and will headline his own world tour which starts in January of the coming year.

This show is currently sold-out.

Show begins at 8 p.m. Doors will open at 7:30 pm.