The Hansen Agriculture Student Learning Center will play host to the first indoor bull riding event at Iowa State on Saturday.

“It’s really a nice building and truly hasn’t been used in a winter event like this,” said Shad Smith, owner of the Double S Bull Company LLC, which is putting on the event.

The Double S Bull Company LLC has a long-term contract to continue bringing bull riding events for years to come.

“We like the indoor events because there’s so much more production we can do,” Smith said.

He said it will be more like a concert than a rodeo. The event will feature the first bull riding since the Cyclone Stampede Rodeo last October.

The event will feature some rodeo classics. Smith said they have clowns on a teeter-totter with a bull trying to knock them off and a barrel man who rides a bull as well as competition bull riders.

Tickets are available for presale at Theisen’s of Ames and Fareway stores in Ames and Nevada, but tickets will also be sold at the door.

The presale tickets cost $12 with a student or military ID, $15 for a regular adult ticket and $10 for kids 10 and younger. Adult tickets at the door will cost $20.

“We’ve got a draw of the best bull riders in the Midwest,” Smith said.

One of the riders, John Young of Orient, Iowa, was champion of the RAM National Circuit Finals Rodeo in 2013.

Between bull riding events, Smith said they will host a competition between students from 17 clubs at Iowa State for opportunities to win money for their clubs.

“It’s about two hours and 20 minutes of pure entertainment,” Smith said.

Smith said one of the bulls has never had a qualified ride in five years of competition, meaning no rider has been able to stay on for at least eight seconds.

“It’s not a 1970s rodeo, it’s 2015 bull riding. It’s an entirely different atmosphere than a rodeo,” Smith said.